We worked with living doll to facilitate a multi platform shopping experience to cater to the target market and their shopping patterns. The mobile interface allows customers to easily browse and ship within the smaller real-estate of their phone. No frustration from zooming and scrolling here. Check out their site. How could mobile eCommerce benefit […]
Latest posts from the ThinkTank
Like us on Facebook, Find the Bond photo on our wall and tell us your favourite bond moment and go in the draw to win a ticket to SWiM’s opening day showing of the new James Bond Designing 007 Exhibition at Melbourne Museum. You’ll get so close to the Aston Martin it will feel like […]
We’ve all had two weeks with Apple’s new operating system to test it out. Here at the SWiM office we love the new camera filters but are not so keen on the new calendar layout or the speed at which is sucks battery power. What have been your first impressions of iOS7? Yay or Nay? […]
Last Thursday the Victoria Web Awards were held at The Longroom in Melbourne with Joe as MC for evening. There was some great website awarded this year, check out the winners here and photos here.
We have recently completed sending out a series of EDMs for the 2013 Susan Alberti Medical Research Foundation Charity Ball. The ball was an amazing success and all the funds raised will benefit the St Vincent’s Institute of Medical Research and the Walter and Eliza Hall Institute of Medical Research. Click here to see more […]
It’s the very definition of a “first world problem”: you have way more iPhone apps than you ever expected to use, and finding the one you want is becoming more and more of a chore. So much so that you’ve resorted to using the search screen to find them by name – which is clunky […]
Short term parking near SWiM has been pretty good, with plenty of 1 & 2 hour meter spots available. But now we can help you beat the parking officers for even longer. We’ll let you in on a little locals secret. The carpark on the corner of Victoria and Eades Street is now open and […]
We are nearly half way through September and Christmas will be upon us before we know it. With roughly 3 months trading left in 2013 have you started thinking about Christmas preparation and 2014? If you’d like to catch up to discuss Pre-Xmas sales or new year campaigns – reach out!
What do you all think about Apple’s announcement yesterday? Does the iPhone 5C appeal to you? Perhaps the new iPhone 5S with it’s new built in fingerprint identifier sensor is your preference? Either way, the new generation of smart phones is cementing our reliance on these little devices. Which brings up to a truly first […]
Facebook has recently announced changes to the rules and regulations around Facebook competitions. Facebook has removed the requirement that promotions on Facebook only be administrated through apps. Promotions can now also be administrated through Page Timelines. Pages can now collect entries by having users post on the timeline, like a page post & private message […]
Multi Screening & Mobile Sites It’s plain to see that the majority of media consumption is now screen based. The latest Google report cements this stating that a whopping 88% of media interactions are screen based with 36% of our daily media interactions taking place via smartphones. The common phrase of ‘I’ll just google it’ […]
Members of the Australian Web Industry Association have elected SWiM’s Director, Joe Manariti, to be Vice Chairman for a third successive term. Joe hopes to continue advancing the professionalism of our industry. Feel free to contact Joe if you’d like to learn more about AWIA or its Widelines code of practice.
We have become aware that Crazy Domains is under investigation by the industry regulator. We are concerned there will be troubled times ahead and we strongly recommend that anyone currently using Crazy Domains should reconsider their registrar. If you would like help selecting a new registrar please contact us for advice. For further information on […]
Premium domains are coming onto the market. Fairfax is liquidating their online assets, this includes premium domains that have been held by Fairfax group for many years. SWiM has recently helped clients obtain domains such as www.workerscompensation.com.au and www.panelbeater.com.au. Domains like this are category killers that give a huge advantage in terms of general marketing […]
SWiM has recently re-branded PhysioHealth. We have taken this brand evolution and applied it to a new look Website, a Mobile Site, Electronic Direct Mail, Social Media, Signage and Outdoor Event Collateral. The results are fantastic and the feedback PhysioHealth are receiving is amazing! Smiling Physios all around. Check out the work – in particular […]
Welcome to SWiM Joshua. Josh has joined the SWiM studio as a multimedia developer. Josh is fitting right into the team and watch this space for an article on Josh’s life size Iron Man suit that he created from scratch!
The auDA foundation aims to enhance the utility of the Internet for all Australians. The Foundation typically offers grants in the range of $5,000 to $25,000 to not-for-profit organisations and research institutions. Contact SWiM if you’d like to talk about potential grant ideas, or auDA directly. To find out more and how you can enter your […]
Our custom made neon sign has made it across the Tasman. Thanks to our friends at Neon Effect for the brilliant job. Now to decide where to place this in the office!
Mailchimp has released a new feature that allows you to add to your database offline via an app that syncs to your mailchimp account database when you are back online. This feature is great for tradeshows and events where you or your staff are in and out of internet connection. SWiM can customise the app […]
The Susan Alberti Medical Research Foundation are hosting their annual ball on August 24. Here’s the latest electronic direct mail that SWiM designed and distributed announcing this years entertainment ‘The Ten Tenors’. For more information on the annual ball please visit the SAMRF website.
A while back there was a map showing the languages spoken in London according to Twitter. The same has recently been done for Melbourne. The map show tweets collected across the city from November 2012 to March 2013. You can drill down to see the breakdown of the languages in specific regions as well as […]
It’s official. In 2012, business-to-consumer e-commerce passed a trillion dollars US in a single year for the first time, according to a report from US-based research firm eMarketer Australia’s share of this was US$36.2 billion. More than 10 million people, or almost half the Australian population, bought something online in 2012, spending an average of […]
Our thoughts are with those who have been affected by the turn of events at the Boston Marathon. Google has responded to this disaster by creating a toll called People finder to help users track loved ones in Boston following the explosion. This, and other Social Media tools has helped people track loved ones, and reporting […]
Seats are filling fast for our Social Media Workshop next Tuesday the 16th of April. Do you want to know what makes a great Social Media strategy? Come along to find how you can increase customer engagement, brand recognition and sales through Social Media. Don’t miss out, email firstname.lastname@example.org for further details and to secure […]
After 3 fabulous years, Dale Fairless is moving on from SWiM Communications to join one of our valued clients: KPMG. Dale will be still be part of the SWiM family, albeit client-side. Dale has supported many of our clients in websites, eCommerce and most recently video. See a showreel of the SWiM’s video work here. […]