Latest posts from the ThinkTank

Featured Work – Living Doll eCommerce for Desktop & mobile.

We worked with living doll to facilitate a multi platform shopping experience to cater to the target market and their shopping patterns. The mobile interface allows customers to easily browse and ship within the smaller real-estate of their phone. No frustration from zooming and scrolling here. Check out their site. How could mobile eCommerce benefit […]

iOS7 Tips

We’ve all had two weeks with Apple’s new operating system to test it out. Here at the SWiM office we love the new camera filters but are not so keen on the new calendar layout or the speed at which is sucks battery power. What have been your first impressions of iOS7? Yay or Nay?  […]

SAMRF 2013 Ball EDM

We have recently completed sending out a series of EDMs for the 2013 Susan Alberti Medical Research Foundation Charity Ball. The ball was an amazing success and all the funds raised will benefit the St Vincent’s Institute of Medical Research and the Walter and Eliza Hall Institute of Medical Research. Click here to see more […]

Think Xmas

We are nearly half way through September and Christmas will be upon us before we know it. With roughly 3 months trading left in 2013 have you started thinking about Christmas preparation and 2014? If you’d like to catch up to discuss Pre-Xmas sales or new year campaigns – reach out!

Who Wants a Gold iPhone?

What do you all think about Apple’s announcement yesterday? Does the iPhone 5C appeal to you? Perhaps the new iPhone 5S with it’s new built in fingerprint identifier sensor is your preference? Either way, the new generation of smart phones is cementing our reliance on these little devices. Which brings up to a truly first […]

New Ways to Attract Facebook Fans

Facebook has recently announced changes to the rules and regulations around Facebook competitions. Facebook has removed the requirement that promotions on Facebook only be administrated through apps. Promotions can now also be administrated through Page Timelines. Pages can now collect entries by having users post on the timeline, like a page post & private message […]

Want To Know Who Won The Election?

Members of the Australian Web Industry Association have elected SWiM’s Director, Joe Manariti, to be Vice Chairman for a third successive term. Joe hopes to continue advancing the professionalism of our industry. Feel free to contact Joe if you’d like to learn more about AWIA or its Widelines code of practice.

You Don’t Have To Be Crazy!

We have become aware that Crazy Domains is under investigation by the industry regulator. We are concerned there will be troubled times ahead and we strongly recommend that anyone currently using Crazy Domains should reconsider their registrar. If you would like help selecting a new registrar please contact us for advice. For further information on […]

Category Killer Domains Available

Premium domains are coming onto the market. Fairfax is liquidating their online assets, this includes premium domains that have been held by Fairfax group for many years. SWiM has recently helped clients obtain domains such as and Domains like this are category killers that give a huge advantage in terms of general marketing […]

PhysioHealth – Not Just Digital

SWiM has recently re-branded PhysioHealth. We have taken this brand evolution and applied it to a new look Website, a Mobile Site, Electronic Direct Mail, Social Media, Signage and Outdoor Event Collateral. The results are fantastic and the feedback PhysioHealth are receiving is amazing! Smiling Physios all around. Check out the work – in particular […]

Welcome Josh!

Welcome to SWiM Joshua. Josh has joined the SWiM studio as a multimedia developer. Josh is fitting right into the team and watch this space for an article on Josh’s life size Iron Man suit that he created from scratch!

auDa Foundation Grants 2013

The auDA foundation aims to enhance the utility of the Internet for all Australians. The Foundation typically offers grants in the range of $5,000 to $25,000 to not-for-profit organisations and research institutions. Contact SWiM if you’d like to talk about potential grant ideas, or auDA directly. To find out more and how you can enter your […]

SWiM Neon Sign

Our custom made neon sign has made it across the Tasman. Thanks to our friends at Neon Effect for the brilliant job. Now to decide where to place this in the office!


Mailchimp has released a new feature that allows you to add to your database offline via an app that syncs to your mailchimp account database when you are back online. This feature is great for tradeshows and events where you or your staff are in and out of internet connection. SWiM can customise the app […]

Featured Work – Susan Alberti Signature Ball 2013

The Susan Alberti Medical Research Foundation are hosting their annual ball on August 24. Here’s the latest electronic direct mail that SWiM designed and distributed announcing this years entertainment ‘The Ten Tenors’. For more information on the annual ball please visit the SAMRF website.

Melbourne’s cultural mix according to Twitter

A while back there was a map showing the languages spoken in London according to Twitter. The same has recently been done for Melbourne. The map show tweets collected across the city from November 2012 to March 2013. You can drill down to see the breakdown of the languages in specific regions as well as […]

1 Trillion spent online in 2012 – what was your share?

It’s official. In 2012, business-to-consumer e-commerce passed a trillion dollars US in a single year for the first time, according to a report from US-based research firm eMarketer Australia’s share of this was US$36.2 billion. More than 10 million people, or almost half the Australian population, bought something online in 2012, spending an average of […]

Boston Marathon Tragedy

Our thoughts are with those who have been affected by the turn of events at the Boston Marathon. Google has responded to this disaster by creating a toll called People finder to help users track loved ones in Boston following the explosion. This, and other Social Media tools has helped people track loved ones, and reporting […]

Social Media Workshop Reminder

Seats are filling fast for our Social Media Workshop next Tuesday the 16th of April. Do you want to know what makes a great Social Media strategy? Come along to find how you can increase customer engagement, brand recognition and sales through Social Media. Don’t miss out, email for further details and to secure […]

A Farewell to Dale

After 3 fabulous years, Dale Fairless is moving on from SWiM Communications to join one of our valued clients: KPMG. Dale will be still be part of the SWiM family, albeit client-side. Dale has supported many of our clients in websites, eCommerce and most recently video. See a showreel of the SWiM’s video work here. […]