Category: News, Thoughts & Ideas

Christmas closure & support

Thanks for sharing 2018 with us, check out what we got up to during the year on our Instagram feed. We’re looking forward to working with you in the new year. SWiM Communications will be closed from 21/12/2018 – 7/1/2019. For emergency support over this period please call 03 9326 8000 or email Wishing you […]

3.1 million Aussies just made a GUINNESS WORLD RECORDS achievement

Do you own a .au domain? Congratulations on joining 3.1 million Aussies in the biggest domain name registry transfer in history! .au Just achieved the GUINNESS WORLD RECORDS title for the largest migration of of an internet top-level domain in a single transition. As a director on the board of auda, our director Joe Manariti, […]

Get By With A Little Help From Your Friends

End of Financial Year Special It’s this time of year that some of us are looking for somewhere valuable to put what remains of our yearly budget. SWiM offers a prepaid support package that you can use for 12 months after purchase. Perfect for the processing of small queries, minor website amendments, and other support […]

How to improve SEO for voice driven search

Voice is a rapidly growing search method with some predicting that “50% of all searches will be voice searches by 2020” – ComScore.   “40% of adults now use voice search once per day” #locationworld @Steve074 — Stephen Kenwright (@stekenwright) November 3, 2016   When and why do people use voice search? Voice can be […]

New privacy laws – will your business be breaking them?

If your company requests or stores customer information internally or on the web, these new Mandatory Data Breach Notification Laws could apply to you! Our trusted advisors at Cooper Mills Lawyers have prepared this summary to help us all out…   The federal data breach notification law comes into force on 22 February 2018. The […]

The recipe for one successful startup business

The folks at Dish and Spoon certainly know how to cook up a storm! We can all learn a thing or two from their exceptional practices. Dish and Spoon came to us last year with the idea of supplying dinners for families who would rather spend time together instead of preparing meals. While we were […]

When is it Safe to Log On?

Welcome to 2018! We’re back up and running, and checking in on your security practices. The Christmas period has been a reminder for us that many of you work off-site from time to time. Unfortunately, logging in to your website outside of your normal office set up can often come at a security risk. We’ve […]

Christmas closure & support

SWiM and its staff wish you a festive holiday season and trust you will stay safe. We look forward to working with you in 2018. SWiM Communications will be closed for the festive season from 22/12/2017 – 15/1/2018 For emergency support over this period please call 03 9326 8000 or email Wishing you a Merry […]

Melbourne Cup Weekend Support

Melbourne Cup Tuesday is a public holiday for those of us in Victoria. This year SWiM will be using the Monday in between to work on our own business. Resultantly, our office will also be closed this day. We are closed on: Monday, 6 November 2017 (SWiM Internal Workshop) Tuesday, 7 November 2017 (Melbourne Cup […]

New next generation iPhones released by Apple

This week you may have heard the hype about Apple releasing its latest editions in the iPhone series. For weeks now, there have been many rumours and leaks regarding Apple’s new flagship phones and on Wednesday, Apple made it all official. It was a big announcement that started off with a new Apple Watch. The Apple […]

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10 ways to spot spam

With so many emails entering our in-boxes how do we know which are legitimate and which should be deleted? Scammers are becoming better at disguising themselves and we all need to carry some degree of scepticism in spotting these emails. Sharpen your spam detection skills with these 10 ways to spot spam.   1. Do […]

Josh returns from Europe holiday

Travelling to Europe was amazing and I leant so much while over there. From the history of Europe to how things are run, I even got to meet a few nice people. One thing that I bring back with me is that everyone in history must have been really short because I didn’t fit in […]

The law of diminishing returns (done is better than perfect)

We know the struggle of businesses wanting to only show their best. The website is almost done but there’s that one last thing you want to include. In the world of web there will always be something that’s almost-there-but-could-be-better. How do you know when a project is ready? Remember: a website is a living document. […]

Progressive Web Apps

Here at Swim we’re always striving to stay aware of the latest advancements in the digital space. It’s a difficult task given the webs’ constant evolution but in order to stay current and provide our clients the greatest possible service, we endeavour to learn and implement the latest technologies wherever we can. Progressive Web Apps […]

SWiM Turns 21!

We were a ‘Start-up’ before it was fashionable. We were ‘Founders’ before the term started popping up on business cards. In 1996, two colleagues and I followed our dreams to run our own show. In honesty, we weren’t quite sure what we were founding. But our team of Charles Schaeffer, Matthew Walker and Joe Manariti […]

What is responsive email design and why should I use it for my email campaigns?

Try re-sizing this window. Notice how the content moves depending on what size your window is? This is responsive design! It means that your email will look good no matter what size device you’re using to access it. It’s more important than ever before to have a design that works well on both desktop and mobile […]

SWiM embraces a new design tool

Sketch is software that is built specifically for digital designers and has gained massive traction within the industry in the past year or so. It has been around since 2010 and can be a more effective alternative to Photoshop for concept web design. Sketch is that link between designing in the browser and designing in […]

Michael celebrates his 10th year at SWiM

This year I celebrated my 10th year at SWiM and I thought this would be a great opportunity to reflect on this milestone. I started at SWiM having just graduated from my University degree with a Bachelor of Design/Multimedia Design. Back then Flash was all the rage and I was determined to find myself in […]

Christmas holiday closure 2016

SWiM and its staff wish you a festive holiday season and trust you will stay safe. We look forward to working with you in 2017. SWiM Communications will be closed for the festive season from 23/12/2016 – 16/1/2017 For emergency support over this period please call 03 9326 8000 or email Wishing you a […]

Training tips for your Social Media marathon

Running the Melbourne Marathon serves as a yearly reminder of what hard work and perseverance can do for your Social Media campaign. Yes, you read correctly. Your Social Media campaign is the digital marketing equivalent of maintaining your running pace over a long distance with the finish line always seeming out of reach. You’ll fight […]

SWiM Communications recognised by the City of Melbourne!

SWiM Communications has received a Lord Mayor’s Commendation within the city of Melbourne; the first Digital Agency to do so. A proud moment in SWiM’s 20-year history. The Hon. Robert Doyle described small business as the backbone of Melbourne’s economy. They make Melbourne the world’s Most Livable City. Thank you to all our clients, staff […]

Win FREE blog writing for your website!

SWiM is proud to have been involved in the launch of Shuttle Rocket, a brand new budget web writing service suited to small businesses. To celebrate, we’ve teamed up with its savvy copywriters to giveaway a Blog Builder package of 5 blog articles, valued at $599. To win, all you need to do is email […]

Instagram is changing

It looks like Instagram’s free ride is coming to an end. While we wait to see how the new Instagram algorithm will impact our feeds we are excited about two new features that have recently been released. 60 second videos – no surprise here, similar to Facebook Instagram will reward video content so if you […]