Website Maintenance: What is it and why is it important?

Website maintenance is the process of keeping a website up-to-date, secure and running smoothly. Think of it like your car – without insurance and regular services, you are going to run into problems! In this blog, we will explain the process of website maintenance, and why it is so important. So, what is done during […]

Most of you would be aware of the impacts that the major social media corporations have on individuals’ algorithms and overall content viewing but over the years it has become evident that they are not the only ones regulating the content which you consume. The Australian Federal Government passed a new Online Safety Act last […]

Get the Domain You’ve Always Wanted! Your chance to register your dream domain which was previously taken is now here. Web addresses that were reserved as a or now may be available as .au!Direct .au direct registrations will open to all on the 4th of October! Become more memorable to customers by Order […]

Prepare for the future with Google Analytics 4!  Now’s The Time! Google Universal Analytics is a thing of the past! Google plans to close their current standard analytics tool on July 1, 2023. So, we all need to move our website analytics over to GA4 or lose our legacy analytics data. Google’s analytics were innovative in their generation of desktop website performance measurement and in discovering the benefits of cookies. Google Analytics 4 has some […]

Want a shorter and more memorable web address? Want to protect your online traffic, while creating a competitive edge?  Well now is the time. Starting from the 24 March 2022, you may be eligible to upgrade your Australian domain name from ‘’, → to just ‘.au’.  Early application is crucial and the relevant allocation criteria […]

Christmas Support & Closure

  Our team are wishing you all a Merry Christmas and Happy New Year! We hope your 2021 was as successful as ours and look forward to supporting you again next year.   SWiM Christmas Closure & Client Support SWiM will be:Closing 12 noon Friday 24 December 2021Returning Monday 10 January 2022 Essential support will be available […]

Christmas Support & Closure

Our team are wishing you all a happy Christmas and new year. Thank you for supporting us in 2020, we are looking forward to helping you in 2021. SWiM will be: Closing Tuesday 24 December 2020 Returning Monday 11 January 2021 For support please email our support service at [email protected]. We will assist upon return […]

Christmas Closure & Support

  Our team are wishing you all a happy Christmas and new year. Thank you for supporting us in 2019, we are looking forward to helping you in 2020. SWiM will be: Closing Tuesday 24 December 2019 Returning Monday 6 January 2020 For support please email our support service at [email protected]. We will assist upon […]

FREE hosting for the rest of the year!

Transfer in an existing website in to SWiM Communications and we’ll host you for FREE until the end of the year! And if you don’t have a website to host, simply refer a friend to us, and we’ll send you a bottle to say cheers once their site is transferred over. How does that sound? […]

Christmas closure & support

Thanks for sharing 2018 with us, check out what we got up to during the year on our Instagram feed. We’re looking forward to working with you in the new year. SWiM Communications will be closed from 21/12/2018 – 7/1/2019. For emergency support over this period please call 03 9326 8000 or email [email protected]. Wishing you […]

3.1 million Aussies just made a GUINNESS WORLD RECORDS achievement

Do you own a .au domain? Congratulations on joining 3.1 million Aussies in the biggest domain name registry transfer in history! .au Just achieved the GUINNESS WORLD RECORDS title for the largest migration of of an internet top-level domain in a single transition. As a director on the board of auda, our director Joe Manariti, […]

How To Report Spam

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Get By With A Little Help From Your Friends

End of Financial Year Special It’s this time of year that some of us are looking for somewhere valuable to put what remains of our yearly budget. SWiM offers a prepaid support package that you can use for 12 months after purchase. Perfect for the processing of small queries, minor website amendments, and other support […]

Digital designer role

We seek a talented and driven Digital Designer to join our team. This person will have a passion for all things digital, including responsive website design and development, UX & UI, social media and eCommerce, as well as a drive to stay up to date with all the current and latest industry trends. You will […]

How to improve SEO for voice driven search

Voice is a rapidly growing search method with some predicting that “50% of all searches will be voice searches by 2020” – ComScore.   “40% of adults now use voice search once per day” #locationworld @Steve074 — Stephen Kenwright (@stekenwright) November 3, 2016   When and why do people use voice search? Voice can be […]

New privacy laws – will your business be breaking them?

If your company requests or stores customer information internally or on the web, these new Mandatory Data Breach Notification Laws could apply to you! Our trusted advisors at Cooper Mills Lawyers have prepared this summary to help us all out…   The federal data breach notification law comes into force on 22 February 2018. The […]

The recipe for one successful startup business

The folks at Dish and Spoon certainly know how to cook up a storm! We can all learn a thing or two from their exceptional practices. Dish and Spoon came to us last year with the idea of supplying dinners for families who would rather spend time together instead of preparing meals. While we were […]

When is it Safe to Log On?

Welcome to 2018! We’re back up and running, and checking in on your security practices. The Christmas period has been a reminder for us that many of you work off-site from time to time. Unfortunately, logging in to your website outside of your normal office set up can often come at a security risk. We’ve […]

Christmas closure & support

SWiM and its staff wish you a festive holiday season and trust you will stay safe. We look forward to working with you in 2018. SWiM Communications will be closed for the festive season from 22/12/2017 – 15/1/2018 For emergency support over this period please call 03 9326 8000 or email [email protected] Wishing you a Merry […]

Melbourne Cup Weekend Support

Melbourne Cup Tuesday is a public holiday for those of us in Victoria. This year SWiM will be using the Monday in between to work on our own business. Resultantly, our office will also be closed this day. We are closed on: Monday, 6 November 2017 (SWiM Internal Workshop) Tuesday, 7 November 2017 (Melbourne Cup […]

New next generation iPhones released by Apple

This week you may have heard the hype about Apple releasing its latest editions in the iPhone series. For weeks now, there have been many rumours and leaks regarding Apple’s new flagship phones and on Wednesday, Apple made it all official. It was a big announcement that started off with a new Apple Watch. The Apple […]

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Build a stronger connection with your audience through storytelling.

Did you know our brains remember stories better than cold hard facts? The art of storytelling is ancient and continues on because it remains an important part of our being and our history. A large portion of our entertainment comes in story form and our mind creates stories where we aren’t being told one. Have […]

10 ways to spot spam

With so many emails entering our in-boxes how do we know which are legitimate and which should be deleted? Scammers are becoming better at disguising themselves and we all need to carry some degree of scepticism in spotting these emails. Sharpen your spam detection skills with these 10 ways to spot spam.   1. Do […]

Josh returns from Europe holiday

Travelling to Europe was amazing and I leant so much while over there. From the history of Europe to how things are run, I even got to meet a few nice people. One thing that I bring back with me is that everyone in history must have been really short because I didn’t fit in […]

The law of diminishing returns (done is better than perfect)

We know the struggle of businesses wanting to only show their best. The website is almost done but there’s that one last thing you want to include. In the world of web there will always be something that’s almost-there-but-could-be-better. How do you know when a project is ready? Remember: a website is a living document. […]